WHAT IT IS Permanent haircolor: coloration crème de beauté for rich color results, 100% perfect coverage, and deep care. WHAT IT DOES Provides true-to-tone, long lasting color with up to 100% grey coverage. • Delivers predictable, precise results thanks to its mistake-proof formulawith • Highly concentrated in caring agents for +45% more conditioned hair with Majirel vs. uncolored hair Also exists in : • COOL INFORCED - Boosted with cool reflects for optimal neutralization. • MAJIREL COOL COVER - Extreme cool coverage, high resistance, high neutralization. • MAJIREL HIGH-LIFT - Super lightening, optimal neutralization. • MAJIREL GLOW - Translucent permanent haircolor, long-lasting neutralization, extreme luminosity WHAT ELSE YOU NEED TO KNOW • Majirel has 4 developers – 12.5-volume, 20-volume, 30-volume, 40-volume (for MAJIREL HIGH LIFT) • Back-bar : use Série Expert Acidic Sealer to seal pigments on hair. • Suggest in-salon treatments to your client according to her needs after haircolor service : Série Expert Vitamino Color, or Absolut Repair or Blondifier.